Corporate click-bait: How to get (and keep) the attention of your organization


Posted by Eileen Fernandes, Caroline Tickler, Katharine Caputo, Danielle John, and Rebecca Perez on August 17, 2018.

Trending topics. Live video. Chatbots. Streaming entertainment. Augmented reality. Social media activism. Our world keeps changing faster, which means we are constantly adapting to new realities. How can organizations compete for the attention of their employees in a click-bait society? Not by fighting the changes, but by embracing them. Start by considering these six key communications shifts happening across organizations.

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